None of my friends care about Coachella, or they act like they do and then say they can't afford it.
I first went in 07 with some people I knew in college and it was a life-changing experience. I am cursed with the need to share things I love with others, so I took my family to Friday in 09 to see Paul McCartney. Ever since then I have tried to convince friends to go, to no avail. Too expensive, don't know enough bands, etc. The lack of single day tickets has really hindered my attempts.
This year I purchased 4 tickets and a car camping pass for Weekend 1 in the presale, due to last year's quick sellout. If I have to sell the tickets it will be the saddest money I have ever made. I am resolved to succeed. I have been doing daily Coachella posts on Facebook with videos of artists on the lineup. I've received a few wishy washy responses, a couple that appear just interested in buying a ticket(s) off me, and at least one interested party that I would never consider taking.
So yeah, I have shitty friends. Any suggestions on how I can best seal the deal short of discounting tickets/kidnapping people?